Lightmaker jumped at the opportunity to work with M.Night Shyamalan Foundation in developing an online presence that clearly communicates the needs of those supported by the foundation while generating a committed public involvement.
Anytime there is a need for charity it’s always important to consider an authentic approach that is honest, consistent, and clear. So, in working with M.Night Shyamalan’s wife (Bhavna) and program coordinator, Jennifer Walter, we were able to develop a message that speaks to the opportunity and the task at hand.