BMW re-launched its entire USA website with cutting edge design and new architecture. The development of the site required Lightmaker to create several complex Flash components and elements while maintaining an emphasis on high performance, minimal file size and a dynamic infrastructure. Lightmaker took a consultancy and development role with the design and architecture of these components and then implemented them into a massive and complex framework. Lightmaker's competency resulted not only in the successful development of the major components used throughout the BMW website, but also helped to evolve BMW's web presence and bring it to the next level.
