Lightmaker created a fun and highly addictive website to support the release of the Official Guinness World Records: The Mobile Game. The site successfully captures the ethos of Guinness World Records and translates the concept of the mobile game into an online environment, whilst also reflecting the imaginative and humorous game presentation and brand. Players are able to submit Official Guinness World Record scores from the mobile game directly to the site using encrypted WAP, for gamers the world over to try and beat. The site also features 7 unique mini games which pits users against one another in events such as ‘Burping', ‘The Human Hammer' and ‘Ice Cream Eating', to become the Official Guinness World Record holder.
