The MotoGP website is an evolution of the previous website which was developed by Lightmaker 2 years ago. In addition to the main site we also created a PSP browsable version of the site and toolkit of online marketing assets that will support the promotion of the game.
The site is a very visual experience that is slick, clean but spliced with a raw and gritty edge. It was important to affiliate the site with MotoGP fans through the development of ties with the real life sport but to also have an appeal to gamers.
The unique part of this project was the creation of a PSP site. Content is a cut down version of what is accessible from the main website but with special considerations given to screen size and navigation.
